We Work Remotely
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Remote
Performance Copywriter
MailerLite
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Remote / Worldwide
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Full Time
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1 week ago
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description Job Description
About MailerLite
MailerLite is one of the fastest-growing email marketing services, helping over 1 million businesses worldwide stay in touch with customers. The team of more than 170 remote workers is passionate and growing.
Responsibilities
- Write high-intent headlines and descriptions for Google Ads (RSA) to improve Quality Score and lower CPA
- Craft compelling ad copy for Meta, LinkedIn, and other social platforms
- Design narrative flow and copy for landing pages that maintain message match from ads and convert traffic at each funnel stage
- Conduct A/B testing on headlines, CTAs, and hooks; analyze performance data to iterate on winning copy and phase out underperforming assets
- Write high-impact scripts for short-form and longer-form video ads
- Collaborate with ads managers and designers to align creative vision with technical targeting and visual elements
Requirements
- 3-5 years of experience in a performance marketing agency or fast-growing B2B brand
- Native English proficiency with excellent written and verbal communication skills
- Proven experience and deep understanding of the US market
- Conversion-first mindset: ability to distinguish clever copy from converting copy and apply consumer psychology and triggers
- Familiarity with Google Ads interfaces, landing page builders, and basic SEO principles
- Data fluency: comfortable interpreting dashboards and rewriting copy based on metrics such as bounce rate
- Portfolio demonstrating success through campaign metrics, before-and-after examples, or case studies showing conversion lift
- At least 4 hours daily overlap with CET timezone
Benefits
- Yearly gross salary from $50,000, with final compensation based on experience and qualifications
- Remote-first culture: work from anywhere
- International health insurance with coverage in most countries
- Annual company-paid retreat
- 31 days vacation including public holidays
- 12 paid sick days (no doctor's note required)
- 4 creative days per year (one paid day off per quarter)
- 12 parental days per month (one paid day off each month)
- 100% paid parental leave (3 months maternity, 1 month paternity) or adoption
- $1000 parenting budget for new child
- Annual Joy Budget starting at $1,000, increasing over time
- Provided MacBook and other tools for efficient work
MailerLite is one of the fastest-growing email marketing services, helping over 1 million businesses worldwide stay in touch with customers. The team of more than 170 remote workers is passionate and growing.
Responsibilities
- Write high-intent headlines and descriptions for Google Ads (RSA) to improve Quality Score and lower CPA
- Craft compelling ad copy for Meta, LinkedIn, and other social platforms
- Design narrative flow and copy for landing pages that maintain message match from ads and convert traffic at each funnel stage
- Conduct A/B testing on headlines, CTAs, and hooks; analyze performance data to iterate on winning copy and phase out underperforming assets
- Write high-impact scripts for short-form and longer-form video ads
- Collaborate with ads managers and designers to align creative vision with technical targeting and visual elements
Requirements
- 3-5 years of experience in a performance marketing agency or fast-growing B2B brand
- Native English proficiency with excellent written and verbal communication skills
- Proven experience and deep understanding of the US market
- Conversion-first mindset: ability to distinguish clever copy from converting copy and apply consumer psychology and triggers
- Familiarity with Google Ads interfaces, landing page builders, and basic SEO principles
- Data fluency: comfortable interpreting dashboards and rewriting copy based on metrics such as bounce rate
- Portfolio demonstrating success through campaign metrics, before-and-after examples, or case studies showing conversion lift
- At least 4 hours daily overlap with CET timezone
Benefits
- Yearly gross salary from $50,000, with final compensation based on experience and qualifications
- Remote-first culture: work from anywhere
- International health insurance with coverage in most countries
- Annual company-paid retreat
- 31 days vacation including public holidays
- 12 paid sick days (no doctor's note required)
- 4 creative days per year (one paid day off per quarter)
- 12 parental days per month (one paid day off each month)
- 100% paid parental leave (3 months maternity, 1 month paternity) or adoption
- $1000 parenting budget for new child
- Annual Joy Budget starting at $1,000, increasing over time
- Provided MacBook and other tools for efficient work
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